Parklea Markets, Sunnyholt Road, Sydney

Signs at Parklea all have one aim, to attract and entice people to buy their discounted goods. The signs combine handwriting as well as printed text, often without any careful typographic consideration, but always with bright, clashing colours, bold weights and capital letters, either overlaid one over the top of the other or very close to one another in a position most visible to the customer. This photograph here is an example of signs at one stall that I found interesting. Placed very close together and with a combination of colours, details are spontaneously drawn probably by more than one person. The Parklea logo and the digital type in it are visible among the handwriting, making up a unique, improvised, graphic composition.