Week 6 - That means Visual Hierarchy and Grids!

Hi everyone. Well, now Project 1 is well and truly over, it's time to begin to delve deep into the world of book design (see last week's lecture) and the specifics of information architecture.

I'm posting two lectures this week and I want you to read both of them - consider them ONE lecture because in combination they establish a clear framework for thinking about this week's topic of Visual Hierarchy and Grids. As a supplementary activity, I want you to look at this video on Typographic Hierarchy on the Vimeo website. The video by Tony Pritchard looks at at word shape, copy analysis, syntax and semantics and further augments the topic scovered in the lectures. It's excellent.

Typographic Hierarchy from tonypritchard on Vimeo.

At the end of the Visual Hierarchy lecture the details of this week's Studio Research are included - but here they are again for easy reference.

This week's Studio Research 3 (SR3):
due week 7

Develop two alternative grid system proposals as research in structuring your design proposal/layout for the two pages of your BLAD. Your selections are to be included in your supporting research for the project.